Home/Insights/Internet users by ageNov, 2023 - Sep, 2024
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Internet users by age
This report analyzes traffic from users across different age groups and how they interact with the e-commerce sites they are visiting. Grips Intelligence is dedicated to providing unparalleled insights into the ever-evolving landscape of e-commerce. With our cutting-edge technology and vast data repository, we offer in-depth analyses and benchmarks for the most sought-after metrics.
Traffic share by users’ age
The share of traffic by users’ age
28%
45-54
26%
65+
18%
35-44
17%
25-34
7.5%
55-64
3.3%
Other
Sessions share over time by users’ age
Share of sessions in % from Nov, 2023 to Sep, 2024
45-54
65+
35-44
25-34
55-64
Other
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