Home/Insights/Brands/Miracle-GroProduct Intelligence - 2026 YTD USA

Miracle-Gro

10M+

Products Sold, Jan to Sep 2026

4,900+

# Offline Stores

$11.74

Avg. Price

4.6

Avg. Rating

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Miracle-Gro Market Overview

According to Grips Intelligence in-store data tracked across Ace Hardware, Lowe's, Amazon, Menards and Home Depot from January 1 to September 30, 2026, Miracle-Gro — a brand of The Scotts Miracle-Gro Company (NYSE: SMG) — carries an average product price of $11.37. Ace Hardware is the clear share leader at 41.5% of year-to-date revenue, with Lowe's close behind at 30.5%, meaning the two retailers together account for roughly 72% of tracked sales. Amazon contributes 13.0%, while Menards (8.5%) and Home Depot (6.5%) round out the remainder. Momentum has softened over the measured window, with revenue down 19.8% overall, though the most recent month showed a 3.7% rebound versus the prior month. Pricing has moved in the opposite direction, climbing 15.6% to an average of $15.08 in the latest month — a 7.2% month-over-month increase that suggests mix or list-price shifts are partially offsetting volume declines.

Revenue Share by Channel
Data covers Ace Hardware, Lowe's, Amazon, Menards, Home Depot

Miracle-Gro's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 20% from Jul to Sep.

Monthly revenue

Indexed values, 0-100

Miracle-Gro's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 16% from Jul to Sep.

Average price

Absolute values in $

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Miracle-Gro's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Miracle-Gro on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Miracle-Gro's channels

REVENUE SHARE

Revenue distribution across tracked channels for Miracle-Gro.

Channels by revenue share

Distribution in %

Miracle-Gro's online vs offline revenue split

BY REVENUE

Miracle-Gro sells 25% online and 75% offline. Online runs through 3 channels; offline through 3. Online share has moved from 16% in May to 39% in Sep.

Revenue by channel

Share of total revenue across all channels

Online

25%

75%

Offline

Online share trend

May – Sep

Online channels

25%

Amazon.com
HomeDepot.com
Lowes.com

Offline channels

75%

Ace Hardware stores
Lowe's stores
Menards stores

Miracle-Gro's customer ratings

BY REVIEW COUNT

Across 12M ratings on 5 channels, Miracle-Gro averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 12M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Daily new reviews

Reviews added per day across channels, last 30 days

Top products for Miracle-Gro

BY REVENUE

Amazon
Amazon
#1Miracle-Gro Potting Mix, 16 qt., 2-Pack

$17.57

Price

$1.61M

Revenue

#2Miracle-Gro Water Soluble All Purpose Plant Food, 3 lb

$11.68

Price

$1.28M

Revenue

#3Miracle-Gro Indoor Plant Food for All Plants, Liquid Plant Food for Houseplants, Flowers, Vegetables, Herbs, and More, 8 fl. oz., 2-Pack

$12.14

Price

$894K

Revenue

#4Miracle-Gro Moisture Control Potting Mix 8 qt., Protects Against Over and Under Watering Container Plants, 2-Pack

$13.15

Price

$574K

Revenue

#5Miracle-Gro Tree & Shrub Plant Food Spikes, 12 Spikes/Pack

$13.39

Price

$504K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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