GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Deka generated the majority of its revenue through acehardware.com, which accounted for 52.8% of total revenue share between January and April 2026, followed by menards.com at 31.6% and Amazon at 15.6%. The brand's average product price during this period stood at $15.24 across tracked retailers. Notably, Deka experienced significant revenue growth of 223.0% over the observed trend period, signaling strong upward sales momentum. Average pricing also saw a substantial increase of 106.0% during the same timeframe, suggesting a shift toward higher-value product sales or strategic price adjustments. These insights, sourced from Grips Intelligence, highlight Deka's expanding footprint across key home improvement and e-commerce retail channels.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 223% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 106% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Deka on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Deka.
BY REVENUE
