Wrap-It

Wrap-It Market Overview

According to in-store data from Grips Intelligence covering January to April 2026, Wrap-It maintains a presence across two major home improvement retailers, with Menards commanding 65.3% of its revenue share and Ace Hardware accounting for 33.9%. The brand's average product price sits at $2.97, reflecting its positioning in the affordable storage and organization accessories segment. Notably, Wrap-It experienced a 5.7% revenue growth over the tracked period, signaling steady consumer demand. Average pricing also trended upward with a 5.2% overall increase, suggesting strengthening brand value or a shift toward higher-priced SKUs in the product mix. These trends point to a compact but growing footprint for Wrap-It within the brick-and-mortar hardware retail landscape.