Wet and Forget

Wet and Forget Market Overview

According to in-store data from Grips Intelligence, Wet and Forget generated 100% of its tracked revenue exclusively through Home Depot between January and April 2026. The brand's average product price stood at $55.72 across its portfolio during this period. Notably, Wet and Forget experienced a 14.1% overall revenue growth over the tracked timeframe, signaling increasing consumer demand. However, the brand's average price decreased by 25.0% over the same period, suggesting a strategic shift toward more competitively priced offerings or a change in product mix. These trends point to a volume-driven growth strategy as Wet and Forget expands its retail footprint through a single major home improvement retailer.