Velcro

Velcro Market Overview

Grips Intelligence in-store data covering January 1 through July 31, 2026 across Newegg, homedepot.com, lowes.com and menards.com shows Velcro commanding an average product price of $15.22. Newegg dominates the brand's channel mix at 83.7% of year-to-date revenue, leaving homedepot.com (7.5%), lowes.com (4.4%) and menards.com (4.3%) to split the remainder. Momentum has softened over the May-to-July window, with revenue falling 22.2% month over month and 28.7% across the period. Average selling price has also drifted down, easing 0.8% in the latest month to $14.55 and 4.0% overall, suggesting a shift toward lower-priced pack sizes. The pricing spread remains wide, from $6.39 reusable tie packs at Home Depot to a $43.84 industrial-strength roll on Newegg, a range that gives Velcro — privately held and subject to a pending majority-stake acquisition by Arsenal Capital Partners — room to manage mix as volumes normalize.