GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data covering January 1 to July 31, 2026, Unique's tracked performance spans five retail channels: Amazon, Newegg, Lowes.com, HomeDepot.com and AceHardware.com. Amazon overwhelmingly dominates the brand's year-to-date revenue mix at 83.8%, leaving Newegg (7.0%), Lowe's (4.8%), Home Depot (3.2%) and Ace Hardware (1.3%) to split the remaining sixth of sales. Momentum has been strong in the most recent stretch, with revenue up 25.7% month over month and 21.6% higher across the May–July timeseries window. Pricing has moved in the same direction, as the average selling price climbed 15.4% month over month to $24.83 and rose 19.9% over the period, well above the $22.31 year-to-date average. The combination of simultaneous revenue and price gains suggests Unique is capturing growth through premium mix rather than discounting, though its heavy Amazon concentration remains a notable dependency.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 22% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 20% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Unique on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Unique.
BY REVIEW COUNT
Across 1.3M ratings on 5 channels, Unique averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 1.3M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
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$38.00
Price
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Price
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Price
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$89.99
Price
Revenue
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