According to Grips Intelligence in-store data covering January 1 through July 31, 2026 across two tracked retail channels, Ticonderoga posted revenue growth of 231.4% over the period, including a 217.3% month-over-month surge in the most recent month. Amazon dominates the brand's channel mix at 90.0% of year-to-date revenue, leaving Office Depot with a 9.9% share. The average product price sits at $8.39, though pricing has trended downward, falling 13.4% across the period to $7.87 and declining 8.1% month over month. That combination of sharply rising revenue against softening average prices points to volume-led growth, likely amplified by seasonal back-to-school demand. The brand sits under the Dixon Ticonderoga Company, a subsidiary of Italy's F.I.L.A. – Fabbrica Italiana Lapis ed Affini S.p.A. (Borsa Italiana: FILA), and its assortment spans entry-level multipacks near $5.47 to bulk configurations above $54.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 231% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 13% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Ticonderoga on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Ticonderoga.
BY REVENUE
Ticonderoga sells 90% online and 10% offline. Online runs through 1 channel; offline through 1.
Online
90%
10%
Offline
Online channels
90%
Offline channels
10%
BY REVIEW COUNT
Across 4.14M ratings on 2 channels, Ticonderoga averages 4.8★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.8
/ 5
From 4.14M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$6.46
Price
$736K
Revenue
$14.85
Price
$439K
Revenue
$40.26
Price
$435K
Revenue
$54.66
Price
$426K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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