Home/Insights/Brands/PentelProduct Intelligence - 2026 YTD USA

Pentel

1M+

Products Sold, Jan to Jul 2026

850+

# Offline Stores

$9.77

Avg. Price

4.7

Avg. Rating

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Pentel Market Overview

According to Grips Intelligence in-store data tracked across Amazon, Office Depot, and Newegg between January 1 and July 31, 2026, Pentel's revenue declined 10.1% over the period despite a 7.1% month-over-month rebound in the most recent reading. Amazon dominates the brand's channel mix at 72.5% of year-to-date revenue, followed by Office Depot at 19.3% and Newegg at 8.1%. The average product price sits at $9.77, though pricing has softened 8.0% across the tracked window, with the latest month averaging $9.13 after a 10.2% month-over-month drop. That price compression, paired with the concentrated channel mix, suggests Pentel's top-line trajectory is closely tied to promotional dynamics on a single dominant retailer. Assortment positioning also varies sharply by channel, with Newegg listings averaging well above $30 while Office Depot's leading items cluster near the $6 mark.

Revenue Share by Channel
Data covers Amazon, Office Depot, Newegg

Pentel's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 10% from May to Jul.

Monthly revenue

Indexed values, 0-100

Pentel's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 8% from May to Jul.

Average price

Absolute values in $

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Pentel's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for Pentel on Amazon.

Amazon

Categories by revenue share

Distribution in %

Pentel's channels

REVENUE SHARE

Revenue distribution across tracked channels for Pentel.

Channels by revenue share

Distribution in %

Pentel's online vs offline revenue split

BY REVENUE

Pentel sells 81% online and 19% offline. Online runs through 2 channels; offline through 1.

Revenue by channel

Share of total revenue across all channels

Online

81%

19%

Offline

Online channels

81%

Amazon.com
Newegg.com

Offline channels

19%

Office Depot stores

Pentel's customer ratings

BY REVIEW COUNT

Across 7.2M ratings on 3 channels, Pentel averages 4.7. Most reviews for the products are in the 4.8–5.0 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.7

/ 5

From 7.2M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Pentel

BY REVENUE

Amazon
Amazon
#1Pentel® EnerGel™ Retractable Liquid Gel Pens, Medium Point, 0.7 mm, Silver Barrel, Black Ink, Pack Of 12

$19.61

Price

$399K

Revenue

#2Pentel® EnerGel™ RTX Retractable Liquid Gel Pens, Medium Point, 0.7 mm, Assorted Colors, Pack Of 12 Pens

$19.84

Price

$347K

Revenue

#3Pentel® Super Hi-Polymer® Leads, 0.7 mm, Medium, HB, 30 Leads Per Tube, Pack Of 3 Tubes

$4.71

Price

$239K

Revenue

#4Refill Ink for BL57/BL77 EnerGel Liquid Gel Pen, Box of 12, 0.7mm, Metal Tip, Black Ink (LR7-A-12)

$13.54

Price

$136K

Revenue

#5Pentel Oil Pastels 50/Pkg-Assorted Colors

$8.24

Price

$82K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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