Thermaltake

Thermaltake Market Overview

According to Grips Intelligence in-store data tracked across Newegg, Amazon and Best Buy between January 1 and July 31, 2026, Thermaltake — the in-house brand of Taipei-listed Thermaltake Technology Co., Ltd. (TPEx: 3540) — posted revenue growth of 68.4% over the measured period. Momentum accelerated late, with revenue climbing 39.8% in the most recent month of the May–July timeseries window. Newegg is the brand's dominant retail channel at 49.8% of year-to-date revenue, roughly double Amazon's 26.1% and Best Buy's 24.1%. Pricing has moved sharply upward as well, with average selling price rising 28.3% overall to $288.69 in the latest month, well above the $194.94 year-to-date average. That gap points to a mix shift toward higher-ticket assortments at Newegg, where top sellers carry average prices between roughly $980 and $2,225, versus Best Buy's $56–$158 range.