GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon, Best Buy, and Newegg from January 1 to July 31, 2026, NZXT's average product price sat at $114.58. Amazon dominates the brand's revenue mix at 71.2%, well ahead of Best Buy at 21.5% and Newegg at just 7.4%, indicating heavy concentration in a single retail channel. Revenue trends were uneven over the May–July window, with the latest month up 8.6% against the prior month but overall revenue down 7.2% across the period. Pricing softened in parallel, with the average selling price slipping 6.3% month over month to $107.33 and falling 10.9% across the tracked window. That combination of declining realized prices alongside a late-period revenue uptick suggests promotional activity is doing much of the work in sustaining volume.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 7% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 11% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for NZXT on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for NZXT.
BY REVENUE
NZXT sells 79% online and 21% offline. Online runs through 2 channels; offline through 1.
Online
79%
21%
Offline
Online channels
79%
Offline channels
21%
BY REVIEW COUNT
Across 108K ratings on 3 channels, NZXT averages 4.6★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.6
/ 5
From 108K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$261.93
Price
$54K
Revenue
$256.61
Price
$53K
Revenue
$112.67
Price
$52K
Revenue
$116.12
Price
$52K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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