Home/Insights/Brands/SonyProduct Intelligence - 2026 YTD USA

Sony

700K+

Products Sold, Jan to May 2026

600+

# Offline Stores

$295.32

Avg. Price

4.5

Avg. Rating

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Sony Market Overview

According to in-store data from Grips Intelligence, Sony generated an average product price of $281.22 across Amazon, Best Buy, and Newegg during the January–May 2026 period. Amazon dominated Sony's revenue share at 52.4%, followed by Best Buy at 34.9% and Newegg at 12.6%. The brand experienced notable momentum in its most recent tracked month, with revenue growing 23.6% month-over-month, driven in part by a 20.7% increase in average price. Over the full trailing period, Sony's average price rose 7.3%, suggesting a sustained shift toward higher-value product purchases across all three retailers. These trends point to Sony strengthening its premium positioning in a competitive consumer electronics landscape heading into mid-2026.

Revenue Share by Channel
Data covers Amazon, Best Buy, Newegg

Sony's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 1% from Mar to May.

Monthly revenue

Indexed values, 0-100

Sony's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 8% from Mar to May.

Average price

Absolute values in $

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Sony's categories

REVENUE SHARE

Best Buy

Revenue distribution across product categories for Sony on Best Buy.

Best Buy

Categories by revenue share

Distribution in %

Sony's channels

REVENUE SHARE

Revenue distribution across tracked channels for Sony.

Channels by revenue share

Distribution in %

Sony's online vs offline revenue split

BY REVENUE

Sony sells 58% online and 42% offline. Online runs through 2 channels; offline through 1. Online share has moved from 17% in Jan to 60% in May.

Revenue by channel

Share of total revenue across all channels

Online

58%

42%

Offline

Online share trend

Jan – May

Online channels

58%

Amazon.com
Newegg.com

Offline channels

42%

Best Buy stores

Sony's customer ratings

BY REVIEW COUNT

Across 8.9M ratings on 3 channels, Sony averages 4.5. Most reviews for the products are in the 4.4–4.6 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.5

/ 5

From 8.9M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Daily new reviews

Reviews added per day across channels, last 30 days

Top products for Sony

BY REVENUE

Best Buy
Best Buy
#1Sony - BRAVIA Projector 7 4K HDR Laser Home Theater Projector with Native 4K SXRD Panel - Black

$9,645.80

Price

$41M

Revenue

#2Sony - WH-1000XM6- Best Wireless Noise Cancelling Headphones - Black

$422.83

Price

$2.05M

Revenue

#3Sony - WH-1000XM6- Best Wireless Noise Canceling Headphones - Silver

$428.08

Price

$1.53M

Revenue

#4Sony - 98" Class BRAVIA 5 Mini LED 4K UHD Smart Google TV (2025)

$2,082.93

Price

$1.34M

Revenue

#5Sony - Alpha 7 IV Full-frame Mirrorless Interchangeable Lens Camera - (Body Only) - Black

$2,001.22

Price

$1.04M

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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