GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data tracking Amazon and Best Buy during January 2026, Samsung maintained a strong online retail presence with an average product price of $358.45, though this represented an 11.4% decrease from December 2025. Best Buy narrowly led as Samsung's top revenue-generating retailer with a 51.9% share, followed closely by Amazon at 47.8%, but with a striking price gap — Best Buy's average Samsung product price of $624.71 was more than double Amazon's $245.08. Despite a 23.1% month-over-month revenue decline from December to January, Samsung's overall revenue still grew 12.4% when measured across the full November 2025 to January 2026 period, suggesting the dip was likely driven by post-holiday seasonality. The brand's Best Buy revenue was heavily anchored by high-ticket appliance and home theater categories, while Amazon sales skewed toward cell phones and tablets, highlighting distinct channel strategies across retailers.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 12% from Nov to Jan.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 3% from Nov to Jan.
REVENUE SHARE
Revenue distribution across product categories for Samsung on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Samsung.
BY REVENUE
$3,624.96
Price
$6.7M
Revenue
$2,685.72
Price
$6M
Revenue
