GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data, Canon generated an overwhelming 88.6% of its online revenue through Amazon in January 2026, with Best Buy and Office Depot contributing just 4.6% and 6.7% respectively, based on tracking across these three major retailers. Canon's overall revenue grew an impressive 21.8% from November 2025 to January 2026, despite a 7.1% month-over-month dip in January compared to December 2025. The brand's average product price sits at $149.93, though this varies dramatically by retailer — from $60.84 at Office Depot to $254.70 at Best Buy, reflecting distinct product mix strategies across channels. Notably, Canon's average price has risen 9.2% since November 2025, suggesting a shift toward higher-value purchases or reduced discounting after the holiday season. At Best Buy, Canon's top-selling product was the EOS R100 Mirrorless Camera, commanding a 19.8% share of the brand's revenue at that retailer, underscoring the strength of its imaging lineup in specialty retail.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 22% from Nov to Jan.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 9% from Nov to Jan.
REVENUE SHARE
Revenue distribution across product categories for Canon on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Canon.
BY REVENUE
$217.15
Price
$2.87M
Revenue
$661.39
Price
$1.69M
Revenue
$1,494.10
Price
$1.63M
Revenue
$76.70
Price
$1.54M
Revenue
