Grips Intelligence in-store data tracked across Amazon, Office Depot, lowes.com and acehardware.com from January 1 to July 31, 2026 shows Sharpie, a brand of Atlanta-based Newell Brands (NASDAQ: NWL), concentrating the vast majority of its sales in a single channel. Amazon accounts for 79.9% of year-to-date revenue, with Office Depot a distant second at 15.2% and Lowe's and Ace Hardware together contributing under 4%. Revenue momentum has been positive, climbing 12.4% over the May–July window and rising 15.6% month over month in the most recent period. That growth came alongside softer pricing, with the average selling price falling 10.5% across the same stretch to $9.39, including a 5.2% month-over-month decline. The year-to-date average price of $10.21 suggests recent promotional activity is pulling realized pricing below the broader 2026 baseline.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 12% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 11% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Sharpie on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Sharpie.
BY REVENUE
Sharpie sells 81% online and 19% offline. Online runs through 1 channel; offline through 4.
Online
81%
19%
Offline
Online channels
81%
Offline channels
19%
BY REVIEW COUNT
Across 8.4M ratings on 4 channels, Sharpie averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 8.4M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis