GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 to July 31, 2026 across Amazon and Newegg, Redragon maintains an average product price of $36.87. Channel concentration is extreme, with Amazon accounting for 98.9% of year-to-date revenue while Newegg contributes just 1.1%. Momentum has been mixed over the May–July timeseries window: the most recent month posted 15.7% revenue growth versus the prior month, yet revenue is still down 6.8% across the period overall. Pricing has softened in parallel, with the latest average price of $35.72 down 2.5% month over month and 5.5% lower across the tracked window. That combination of a rebounding final month against a declining price line suggests volume, rather than pricing power, is driving Redragon's recent recovery.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 7% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 5% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Redragon on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Redragon.
BY REVIEW COUNT
Across 2.85M ratings on 2 channels, Redragon averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 2.85M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$18.12
Price
$618K
Revenue
$54.99
Price
$616K
Revenue
$32.59
Price
$515K
Revenue
$39.99
Price
$405K
Revenue
$30.85
Price
$264K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
