Glorious

Glorious Market Overview

According to Grips Intelligence in-store data tracked across Best Buy and Amazon from January 1 to July 31, 2026, Glorious — a privately held brand majority-backed by private equity firm Francisco Partners — splits its offline revenue between Best Buy at 57.9% and Amazon at 41.9%. Best Buy's edge as the lead channel underscores how central brick-and-mortar shelf space remains to the brand's overall performance. The average product price sits at $53.65, though pricing has trended lower, falling 19.5% over the tracked period to $46.07 in the most recent month, a 15.9% month-over-month decline. Revenue has been similarly uneven, rising 9.9% month-over-month in the latest reading yet still down 8.5% across the period. On Amazon, top-selling items span a wide price range, from the $99.99 Model I 2 wireless mouse down to a $24.99 mousepad, suggesting the price erosion may reflect a shift in mix toward lower-ticket accessories.