According to Grips Intelligence in-store data tracked from January 1 to July 31, 2026 across Menards, Amazon, Ace Hardware and Lowe's, RACO — a brand of Hubbell Incorporated (NYSE: HUBB) — generated 88.1% of its year-to-date revenue at menards.com, making the retailer the clear anchor of its distribution footprint. Amazon accounted for a distant 9.2% of revenue, while acehardware.com and lowes.com combined for just 2.5%. The brand's average product price sat at $2.78, reflecting a heavy skew toward low-ticket items at its largest channel, where several top sellers ranged from under $1 to roughly $5. Momentum was modestly positive, with revenue up 2.3% month over month and 1.1% overall across the May–July timeseries window. Pricing was broadly stable, dipping 0.3% over the same period despite a 3.7% monthly uptick to $2.86.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 1% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 0% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for RACO on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for RACO.
BY REVENUE
RACO sells 10% online and 90% offline. Online runs through 3 channels; offline through 2.
Online
10%
90%
Offline
Online channels
10%
Offline channels
90%
BY REVIEW COUNT
Across 118K ratings on 4 channels, RACO averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 118K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$14.91
Price
$6.5K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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