GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Orion maintained an average product price of $53.76 across tracked retailers between January and May 2026. Amazon dominated Orion's revenue distribution, commanding an overwhelming 88.3% share, followed by homedepot.com at 6.5%, acehardware.com at 2.7%, and menards.com at 2.2%. The brand experienced solid momentum during the tracked period, with overall revenue growing 11.0% and average prices increasing 4.9%, signaling strengthening demand and pricing power. Orion's product portfolio on Amazon spans a wide price range, from mid-range items around $65 to premium offerings exceeding $150, reflecting a diversified market positioning. These insights highlight Orion's heavy reliance on Amazon as its primary revenue driver while maintaining a presence across key home improvement retailers.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 12% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 3% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Orion on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Orion.
BY REVENUE
Orion sells 94% online and 6% offline. Online runs through 2 channels; offline through 3. Online share has moved from 38% in Jan to 95% in May.
Online
94%
6%
Offline
Online channels
94%
Offline channels
6%
BY REVIEW COUNT
Across 77K ratings on 4 channels, Orion averages 4.2★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.2
/ 5
From 77K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$119.95
Price
$146K
Revenue
$119.95
Price
$145K
Revenue
$64.95
Price
$141K
Revenue
$99.95
Price
$57K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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