GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked from January 1 to July 31, 2026, Nuvue's sales are concentrated across four retail channels: homedepot.com, menards.com, Amazon, and acehardware.com. Home Depot dominates the mix at 57.4% of year-to-date revenue, with Menards adding 26.6%, leaving Amazon (8.0%) and Ace Hardware (7.6%) as comparatively minor contributors. The brand's average product price sits at $30.42, and pricing has firmed over the tracked period, rising 17.8% overall despite a 5.8% month-over-month dip to $28.56 in the most recent period. Revenue momentum, however, has moved in the opposite direction, falling 45.7% month over month and 74.2% across the tracked window. The combination of rising prices and steep revenue declines suggests seasonality and distribution shifts are weighing more heavily on Nuvue than pricing pressure.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 74% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 18% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Nuvue on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Nuvue.
BY REVENUE
Nuvue sells 66% online and 34% offline. Online runs through 2 channels; offline through 2.
Online
66%
34%
Offline
Online channels
66%
Offline channels
34%
BY REVIEW COUNT
Across 1.57K ratings on 4 channels, Nuvue averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 1.57K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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