GreenView

GreenView Market Overview

According to Grips Intelligence in-store data tracked across Home Depot, Lowe's, Amazon and Ace Hardware from January 1 to August 31, 2026, GreenView, a brand of the privately held Lebanon Seaboard Corporation, generates the overwhelming majority of its sales through a single retail partner. Home Depot accounts for 81.5% of year-to-date revenue, with Lowe's a distant second at 11.7%, followed by Amazon at 4.2% and Ace Hardware at 2.5%. The brand's average product price sits at $113.90 across the tracked period, though pricing has softened 9.9% overall and fell 29.6% month-over-month to $83.33 in the most recent period measured. Revenue has followed a similar trajectory, declining 25.7% across the June to August timeseries window and slipping a further 1.6% in the latest month. That combination of concentrated retail exposure and simultaneous price and revenue erosion makes channel diversification the clearest strategic question facing the brand heading into 2027.