GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Mothers generated the vast majority of its revenue through Amazon, which accounted for 90.1% of total revenue share from January to May 2026 across Amazon, Lowes.com, Acehardware.com, and Homedepot.com. The brand's average product price stood at $10.61, with pricing seeing a modest 3.2% increase over the tracked period. Mothers experienced strong revenue momentum, with overall revenue growing 33.9% during the March to May 2026 timeframe. Lowes.com and Acehardware.com trailed far behind Amazon, capturing just 4.8% and 3.6% of revenue share respectively, while Homedepot.com held a minimal 1.5%. This heavy concentration on a single retail channel highlights both the brand's digital marketplace strength and a potential opportunity to expand its presence across other major retailers.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 35% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 3% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Mothers on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Mothers.
BY REVIEW COUNT
Across 1.23M ratings on 4 retailers, Mothers averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 1.23M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$11.22
Price
$117K
Revenue
