Mothers

Mothers Market Overview

According to in-store data from Grips Intelligence covering January 1 to September 30, 2026 across Amazon, Lowe's, Ace Hardware and Home Depot, Mothers generates the overwhelming majority of its tracked revenue on Amazon, which accounts for 88.0% of the year-to-date total. The remaining demand is thinly spread, with lowes.com at 6.7%, acehardware.com at 4.1% and homedepot.com at just 1.2%, leaving the brand highly concentrated in a single retail channel. Average selling price across the tracked period sits at $10.76, though the most recent month came in higher at $11.20, up 3.4% month over month and 6.1% over the measured span. That pricing strength has not translated into top-line growth, as revenue slipped 1.9% versus the prior month and is down 14.3% overall across the period. Taken together, the Grips Intelligence figures point to a brand trading up on price while absorbing softer unit demand and carrying meaningful platform concentration risk.