Grips Intelligence in-store data covering January 1 through July 31, 2026 shows Master Mark, a brand of privately held Avon Plastics, concentrating the bulk of its sales across five tracked retail channels: Ace Hardware, Menards, Home Depot, Lowe's and Amazon. Ace Hardware alone accounts for 48.2% of year-to-date revenue, with Menards contributing another 32.0%, meaning the two chains together drive more than 80% of tracked sales. Home Depot (9.5%), Lowe's (5.5%) and Amazon (4.8%) round out a notably narrow distribution footprint. Revenue momentum has weakened over the May–July timeseries window, falling 29.9% month over month and 45.2% across the period. At the same time, the average selling price climbed 17.1% to $9.25, well above the $7.94 year-to-date average, suggesting a shifting product mix toward higher-priced items even as volume softened.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 45% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 17% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Master Mark on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Master Mark.
BY REVENUE
Master Mark sells 18% online and 82% offline. Online runs through 3 channels; offline through 3.
Online
18%
82%
Offline
Online channels
18%
Offline channels
82%
BY REVIEW COUNT
Across 105K ratings on 5 channels, Master Mark averages 4.4★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.4
/ 5
From 105K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$3.59
Price
$145K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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