GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026, Mallory demonstrates a highly concentrated retail footprint, with Amazon commanding 96.1% of the brand's revenue share compared to just 3.9% for acehardware.com. The brand's average product price stands at $17.32 across tracked retailers during this period. Notably, Mallory experienced a significant revenue decline of 90.6% over the observed trend period, signaling potential challenges in maintaining sales momentum. Despite the revenue downturn, the brand's average price increased by 37.0%, suggesting a possible shift toward higher-priced product offerings or reduced discounting. These dynamics point to a brand in transition, where pricing strategy and channel diversification may be critical factors to watch in upcoming quarters.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 91% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 37% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Mallory on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Mallory.
