GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence, GreenPig's in-store performance was tracked from January 1 to July 31, 2026 across Amazon, menards.com, and homedepot.com. Amazon dominates the brand's revenue mix at 82.3% share, followed by menards.com at 15.6% and homedepot.com at just 2.1%. Revenue has softened over the period, slipping 1.2% month-over-month and declining 17.2% overall. Pricing has been comparatively stable, with an average product price of $20.35 for the full period and $20.14 in the most recent month, up 1.6% sequentially but down 4.2% overall. The combination of a narrowing revenue base and modest price erosion suggests GreenPig's growth is closely tied to its concentration on a single dominant channel.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 17% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for GreenPig on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for GreenPig.
BY REVENUE
GreenPig sells 84% online and 16% offline. Online runs through 2 channels; offline through 1.
Online
84%
16%
Offline
Online channels
84%
Offline channels
16%
BY REVIEW COUNT
Across 197K ratings on 3 channels, GreenPig averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 197K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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