GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon, acehardware.com, lowes.com, and homedepot.com from January 1 to July 31, 2026, FoxFarm's revenue is concentrated in a near-even split between Amazon at 46.4% share and acehardware.com at 43.2%, with lowes.com (8.3%) and homedepot.com (2.1%) trailing well behind. The brand carries an average product price of $33.60 across the tracked period. Momentum has been mixed over the May–July window, with overall revenue down 18.9% even as the most recent month posted a 7.1% month-over-month gain. Pricing has softened alongside that decline, with the average price slipping 6.8% over the same stretch to $31.85, a 1.0% dip versus the prior month. That combination of dual-channel dependence and easing prices makes the Amazon–Ace balance the key variable to watch heading into the back half of the year.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 19% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 7% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for FoxFarm on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for FoxFarm.
BY REVENUE
FoxFarm sells 57% online and 43% offline. Online runs through 3 channels; offline through 1.
Online
57%
43%
Offline
Online channels
57%
Offline channels
43%
BY REVIEW COUNT
Across 980K ratings on 4 channels, FoxFarm averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 980K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$33.85
Price
$393K
Revenue
$30.43
Price
$362K
Revenue
$39.45
Price
$361K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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