GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Espoma generated the largest share of its revenue through Lowe's (34.3%), followed closely by Amazon (30.9%), Ace Hardware (22.4%), and Home Depot (12.3%) during the January to May 2026 period across these four major retailers. The brand's average product price stood at $18.85, reflecting a notable 10.0% increase over the tracked period. Espoma's overall revenue grew by 14.5%, signaling strong consumer demand heading into the peak gardening season. The relatively balanced revenue distribution across all four retailers suggests Espoma maintains a well-diversified retail presence, with no single channel accounting for more than 35% of total sales. This broad availability across leading home improvement and e-commerce platforms positions Espoma competitively within the organic plant food and fertilizer market.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 19% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 9% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Espoma on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Espoma.
BY REVENUE
Espoma sells 60% online and 40% offline. Online runs through 3 retailers; offline through 2.
Online
60%
40%
Offline
Online channels
60%
Offline channels
40%
BY REVIEW COUNT
Across 476K ratings on 4 retailers, Espoma averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 476K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
