GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026 across Home Depot, Lowe's, and Amazon, BLUBIRD demonstrated strong momentum with revenue growing 114.4% over the tracked period. The brand's average product price stood at $105.72, though pricing trended downward with a 27.4% decrease over the period. Revenue distribution was notably balanced between Home Depot (39.2%) and Lowe's (38.1%), with Amazon capturing the remaining 22.7% share. The most recent month showed continued acceleration, with revenue climbing 39.9% compared to the prior month. This near-even split between the two leading home improvement retailers suggests BLUBIRD has built a well-diversified retail presence.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 114% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 27% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for BLUBIRD on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for BLUBIRD.
BY REVENUE
$578.72
Price
$45K
Revenue
$524.65
Price
$39K
Revenue
$295.25
Price
$25K
Revenue
