GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering 1 January to 31 July 2026 across Amazon, Lowes.com, Menards.com and AceHardware.com, Wright — a brand held under Tyson Foods (NYSE: TSN) — has posted a strongly upward trajectory over the period. Amazon dominates the brand's tracked mix at 86.3% of revenue share, leaving Lowes.com (6.9%), Menards.com (5.1%) and AceHardware.com (1.7%) as comparatively minor contributors. Revenue climbed 60.0% across the measured window, including a 48.9% month-over-month jump in the most recent period tracked. Pricing has moved in step, with the average selling price rising 23.7% overall to $12.22 in the latest month, against a period average of $10.65. That combination of accelerating revenue and rising average price suggests Wright is gaining traction without relying on discounting to drive volume.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 60% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 24% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Wright on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Wright.
BY REVENUE
Wright sells 93% online and 7% offline. Online runs through 2 channels; offline through 2. Online share has moved from 88% in Mar to 99% in Jul.
Online
93%
7%
Offline
Online channels
93%
Offline channels
7%
BY REVIEW COUNT
Across 21K ratings on 4 channels, Wright averages 4.8★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.8
/ 5
From 21K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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