GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Home Depot, Lowe's and Ace Hardware from January 1 to July 31, 2026, Wolman — a consumer brand under RPM International (NYSE: RPM) — has seen revenue decline 16.2% over the measured period. Home Depot dominates the brand's sales mix at 72.2% of year-to-date revenue, well ahead of Lowe's at 16.6% and Ace Hardware at 11.1%. The most recent month tracked showed a sharper 28.3% month-over-month revenue drop, pointing to accelerating softness rather than a steady decline. Pricing, by contrast, has held remarkably firm, with the average product price at $78.85 and down just 0.2% across the period, despite a 9.0% monthly dip to $79.04 in the latest reading. That combination of stable pricing and falling revenue suggests volume, not discounting, is driving the contraction.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 16% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 0% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Wolman on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Wolman.
BY REVENUE
Wolman sells 89% online and 11% offline. Online runs through 2 channels; offline through 2. Online share has moved from 80% in Mar to 90% in Jul.
Online
89%
11%
Offline
Online channels
89%
Offline channels
11%
BY REVIEW COUNT
Across 45K ratings on 3 channels, Wolman averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 45K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$37.42
Price
$34K
Revenue
$212.28
Price
$20K
Revenue
$211.60
Price
$19K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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