GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Latex-ite generated the vast majority of its revenue through Home Depot, which accounted for 92.0% of its retailer revenue share between January and April 2026, with Ace Hardware capturing the remaining 7.9%. The brand's average product price during this period stood at $46.18, though its pricing strategy showed significant variation, with top-tier pallet offerings at Home Depot reaching over $1,015 per unit. Notably, Latex-ite experienced strong momentum with revenue growing 111.4% over the tracked timeframe, signaling accelerating consumer demand. The brand's portfolio at Home Depot is led by its Therma Seal and Ultra Shield product lines, with individual product prices ranging from approximately $35 to nearly $498. These insights, sourced from Grips Intelligence tracking across Home Depot and Ace Hardware, highlight Latex-ite's concentrated retail distribution and robust early-2026 sales trajectory.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 111% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 61% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Latex-ite on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Latex-ite.
BY REVENUE