According to Grips Intelligence in-store data tracked from January 1 to July 31, 2026 across menards.com, acehardware.com, and lowes.com, Whedon carries an average product price of $19.42. Distribution is heavily concentrated, with Menards accounting for 57.8% of year-to-date revenue and Ace Hardware contributing another 35.9%, leaving Lowe's with just 6.3%. That concentration means roughly nine of every ten dollars the brand generates flow through only two retail partners. Revenue has softened over the measured window, falling 4.9% overall, though the most recent month showed a 3.2% month-over-month rebound. Pricing has moved in the opposite direction, climbing 6.9% to $20.88, suggesting the brand is leaning on higher realized prices to offset softer volume.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 5% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 7% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Whedon on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Whedon.
BY REVENUE
Whedon sells 6% online and 94% offline. Online runs through 1 channel; offline through 2.
Online
6%
94%
Offline
Online channels
6%
Offline channels
94%
BY REVENUE
$15.99
Price
$41K
Revenue
$19.99
Price
$36K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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