Home/Insights/Brands/WhalenProduct Intelligence - 2026 YTD USA

Whalen

1K+

Products Sold, Jan to Aug 2026

250+

# Offline Stores

$266.23

Avg. Price

4.6

Avg. Rating

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Whalen Market Overview

According to Grips Intelligence in-store data tracked across Menards, Office Depot, Newegg and Home Depot between January 1 and August 31, 2026, Whalen maintains an average product price of $287.28. Distribution is heavily concentrated, with menards.com accounting for 83.4% of year-to-date revenue, followed by Office Depot at 12.2% and much thinner contributions from Newegg (2.7%) and homedepot.com (1.6%). Momentum turned sharply positive in the most recent month, as revenue climbed 33.7% versus the prior month and finished 5.6% higher across the June-to-August window. That growth came alongside a markedly softer price environment, with average price falling 17.7% over the same period to roughly $225.35, suggesting volume rather than price drove gains. At Menards, higher-ticket items such as the Northern Lights 64" entertainment center at $635.05 and the Hutchinson 65" at $471.29 sit well above the brand's blended average, pointing to a wide price ladder within the assortment.

Revenue Share by Channel
Data covers Menards, Office Depot, Newegg, Home Depot

Whalen's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 6% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Whalen's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 18% from Jun to Aug.

Average price

Absolute values in $

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Whalen's categories

REVENUE SHARE

Menards

Revenue distribution across product categories for Whalen on Menards.

Menards

Categories by revenue share

Distribution in %

Whalen's channels

REVENUE SHARE

Revenue distribution across tracked channels for Whalen.

Channels by revenue share

Distribution in %

Whalen's online vs offline revenue split

BY REVENUE

Whalen sells 5% online and 95% offline. Online runs through 2 channels; offline through 2. Online share has moved from 5% in Apr to 0% in Aug.

Revenue by channel

Share of total revenue across all channels

Online

5%

95%

Offline

Online share trend

Apr – Aug

Online channels

5%

Newegg.com
HomeDepot.com

Offline channels

95%

Menards stores
Office Depot stores

Top products for Whalen

BY REVENUE

Menards
Menards
#1Whalen 60" Prismatic Crystal Electric Fireplace Insert

$444.99

Price

$100K

Revenue

#2Whalen Northern Lights 64" Medium Brown Taupe Electric Fireplace Entertainment Center

$639.91

Price

$40K

Revenue

#3Whalen Houghton 60" Midnight Gray Oak Electric Fireplace Entertainment Center

$355.99

Price

$31K

Revenue

#4Whalen Lexington 54" Warm Carmel Ash Electric Fireplace Entertainment Center

$266.99

Price

$28K

Revenue

#5Premium Wireless Headphones XR500

$149.99

Price

Revenue

#6Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#7Advanced Portable Speaker System

$89.99

Price

Revenue

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