According to Grips Intelligence in-store data tracked from January 1 to July 31, 2026 across Amazon, Newegg, Office Depot and lowes.com, TOPS — a brand operated by TOPS Products LLC, a division of private investment firm Atlas Holdings LLC — has seen revenue decline 18.1% over the measured period, including a 5.2% month-over-month drop in the most recent month. Amazon dominates the brand's sales mix at 52.0% of revenue, followed by Newegg at 26.6% and Office Depot at 18.6%, while lowes.com contributes just 1.2%. Pricing has softened alongside volumes, with the average product price easing 3.3% to $18.85 in the latest month against a period average of $19.56. That combination of falling revenue and declining realized price suggests promotional pressure rather than a pure demand-driven slowdown. With more than three-quarters of revenue concentrated in two retailers, TOPS remains heavily exposed to shifts in Amazon and Newegg performance.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 18% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 3% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for TOPS on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for TOPS.
BY REVENUE
TOPS sells 80% online and 20% offline. Online runs through 3 channels; offline through 2.
Online
80%
20%
Offline
Online channels
80%
Offline channels
20%
BY REVIEW COUNT
Across 776K ratings on 4 channels, TOPS averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 776K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$15.81
Price
$363K
Revenue
$15.62
Price
$264K
Revenue
$16.13
Price
$208K
Revenue
$26.06
Price
$84K
Revenue
$25.34
Price
$78K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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