Thule

Thule Market Overview

According to in-store data from Grips Intelligence covering January to April 2026 across Amazon and Best Buy, Thule maintains a strong retail presence with an average product price of $182.30. Amazon dominates Thule's revenue distribution, accounting for 89.9% of total revenue share, while Best Buy captures the remaining 10.1%. The brand's premium positioning is evident in its top-selling products on Amazon, with items like the Thule Motion 3 Rooftop Box priced at $1,192.31 and the Thule Urban Glide 3 Stroller at $877.30. Thule's average price saw a 6.7% month-over-month increase in the most recent period, signaling a shift toward higher-value product sales. Overall, the brand's revenue remained relatively stable with only a marginal 0.4% decline over the tracked period.