Solo New York

Solo New York Market Overview

According to Grips Intelligence data tracking Best Buy and Office Depot from January 1–31, 2026, Solo New York generated 64.7% of its revenue share through Office Depot, making it the brand's dominant retail channel. The brand's average product price surged 112.0% since November 2025, reaching $53.82 in January 2026, suggesting a notable shift toward higher-priced items in the product mix. Despite this price increase, Solo New York's revenue dropped 56.9% over the same three-month period, indicating that rising prices have not offset declining sales volume. Office Depot's average selling price of $61.60 significantly outpaced Best Buy's $43.71, reflecting a meaningful price gap between the two retailers. The brand's top-selling product at Office Depot, the Solo New York Unbound Laptop Backpack at $115.99, captured 11.5% of revenue share, highlighting the importance of premium-priced items to the brand's retail strategy.