Sigma

Sigma Market Overview

Grips Intelligence in-store data tracked across Lowe's, Amazon and Newegg from January 1 to September 30, 2026 shows Sigma's demand split across three distinct retail environments rather than concentrated in one. Lowe's leads with a 41.0% revenue share, ahead of Amazon at 35.9% and Newegg at 22.9%, giving the brand an unusually balanced channel mix. The blended average product price sits at $9.71, a figure pulled sharply downward by high-volume, low-ticket Lowe's assortments that sell for as little as $2.18 alongside Amazon and Newegg listings priced above $1,200. Momentum softened over the July–September window, with revenue down 6.6% across the period and a 5.4% month-over-month decline in the most recent month. Average selling price followed the same path, easing 8.5% overall to $9.82 after a 9.0% monthly drop, suggesting a mix shift toward cheaper units rather than a broad pricing reset.