GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Sunpak generated 100% of its revenue exclusively through Best Buy during the January to May 2026 tracking period. The brand's average product price stood at $49.51, though this figure declined 4.7% over the observed timeframe. Sunpak's overall revenue experienced a notable downturn, dropping 16.7% across the tracked months, signaling potential challenges in maintaining sales momentum. Among its top-performing SKUs at Best Buy, the LED 448 19" Bi-Color Ring Light Kit commanded the highest average price at $96.59. The consistent month-over-month declines in both revenue and average pricing suggest Sunpak may be facing increased competitive pressure or shifting consumer demand in its category.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 17% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 5% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Sunpak on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Sunpak.
BY REVIEW COUNT
Across 97K ratings on 1 retailer, Sunpak averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 97K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE