GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Home Depot, and Best Buy, Shokz commands an average product price of $161.23, positioning it firmly in the premium segment. Amazon dominates as the brand's primary retail channel, capturing an overwhelming 85.1% of total revenue share. Home Depot and Best Buy split the remaining volume nearly evenly at 7.7% and 7.1% respectively, suggesting limited but notable retail diversification. The brand's average price trended upward by 2.0% over the tracked period, indicating strengthening pricing power and sustained consumer demand. Overall revenue also grew 1.5% during the same window, reflecting steady market momentum for Shokz heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 2% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Shokz on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Shokz.
BY REVENUE
Shokz sells 93% online and 7% offline. Online runs through 2 retailers; offline through 1.
Online
93%
7%
Offline
Online channels
93%
Offline channels
7%
BY REVIEW COUNT
Across 3.3M ratings on 3 retailers, Shokz averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 3.3M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$179.95
Price
$11M
Revenue
$179.95
Price
$4.72M
Revenue
$199.95
Price
$4.44M
Revenue
$129.95
Price
$3.82M
Revenue
