According to in-store data tracked by Grips Intelligence between January 1 and July 31, 2026, Seymour generated revenue growth of 16.3% over the period, supported by a 2.1% month-over-month gain in the most recent reading. Distribution remains heavily concentrated, with Amazon accounting for 84.9% of year-to-date revenue share across the four tracked channels. Lowe's follows at 9.8%, while Home Depot and Ace Hardware each contribute 2.7%, leaving meaningful room for expansion outside the dominant channel. Pricing has trended upward, with the average product price rising 6.2% to roughly $21.32 in the latest month against a year-to-date average of $20.73. Taken together, the Grips Intelligence figures point to a brand growing revenue on both volume and firmer price realization, though its performance is closely tied to a single retail channel.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 16% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 6% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Seymour on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Seymour.
BY REVIEW COUNT
Across 195K ratings on 4 channels, Seymour averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 195K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis