GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 to July 31, 2026 across Amazon, acehardware.com, lowes.com and menards.com, Roebic maintained an average product price of $17.89. Amazon dominates the brand's revenue mix at 53.3% share, followed by acehardware.com at 23.2%, while lowes.com and menards.com contribute 12.1% and 11.0% respectively. Pricing has trended upward over the May through July window, with the average price reaching $18.76 in the most recent month, a 1.2% month-over-month increase and a 5.7% rise across the period. Revenue has been comparatively flat, growing 2.1% month-over-month in the latest reading but sitting 0.5% below where it started the three-month stretch. The combination of rising prices against roughly stable revenue suggests unit volumes have softened slightly, making the concentration in a single dominant channel a key variable to watch.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 0% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 6% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Roebic on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Roebic.
BY REVENUE
Roebic sells 57% online and 43% offline. Online runs through 2 channels; offline through 3.
Online
57%
43%
Offline
Online channels
57%
Offline channels
43%
BY REVIEW COUNT
Across 319K ratings on 4 channels, Roebic averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 319K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$17.97
Price
$84K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
