According to in-store data from Grips Intelligence, Rite Lite generated an average product price of $13.91 across tracked retailers between January and April 2026. Amazon dominated as the brand's primary sales channel, capturing 96.3% of total revenue share, with homedepot.com accounting for the remaining 2.7%. The brand experienced a notable revenue decline of 25.2% over the tracked period, signaling potential seasonal demand shifts. Despite the revenue downturn, average pricing remained relatively stable, with only a 0.5% overall increase observed across the reporting window. These trends suggest Rite Lite maintains a concentrated retail footprint with heavy dependence on a single marketplace for the majority of its sales volume.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 25% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 1% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Rite Lite on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Rite Lite.
BY REVENUE
$18.40
Price
$90K
Revenue
$12.61
Price
$40K
Revenue
$39.99
Price
$32K
Revenue