PERMASTEEL, a house brand of privately held Permasteel, Inc., posted a notably balanced retail footprint between January 1 and July 31, 2026, according to in-store data from Grips Intelligence tracking Lowe's, Home Depot, and Amazon. Lowe's led with a 35.8% revenue share, while Amazon and Home Depot each contributed 32.1%, an unusually even three-way split that suggests no single retailer dominates the brand's distribution. The average product price across channels stood at $173.27, though top-selling items frequently retailed between $230 and $345. Pricing trended upward over the tracked period, with average price rising 5.7% overall despite a slight 0.2% month-over-month dip to $175.52. Revenue, however, moved in the opposite direction, falling 16.1% month-over-month and 15.6% across the timeseries window, pointing to volume pressure even as realized prices firmed.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 16% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 6% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for PERMASTEEL on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for PERMASTEEL.
BY REVENUE
PERMASTEEL sells 93% online and 7% offline. Online runs through 3 channels; offline through 1. Online share has moved from 100% in Mar to 92% in Jul.
Online
93%
7%
Offline
Online channels
93%
Offline channels
7%
BY REVIEW COUNT
Across 26K ratings on 3 channels, PERMASTEEL averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 26K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$249.64
Price
$142K
Revenue
$249.99
Price
$91K
Revenue
$282.60
Price
$51K
Revenue
$233.70
Price
$44K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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