GRIPS CUSTOMERS & RESEARCH PARTNERS
PermaBASE, a brand of PermaBASE Building Products, LLC, an affiliate of National Gypsum Company, shows a concentrated retail footprint in Grips Intelligence in-store data tracked across Lowe's and Menards from January 1 to July 31, 2026. Lowe's accounts for the clear majority of year-to-date revenue at 73%, with Menards contributing the remaining 27%. The brand's average product price sits at $13.33, having eased 1.2% over the tracked timeseries period and slipping 0.4% in the most recent month. Revenue momentum has been the softer signal, falling 16.3% month over month and 17.3% across the May through July window. Together, these figures point to a brand holding stable pricing while navigating a notable pullback in offline sell-through concentrated in two big-box channels.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 17% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for PermaBASE on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for PermaBASE.
BY REVIEW COUNT
Across 2.23K ratings on 2 channels, PermaBASE averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 2.23K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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