Novik

Novik Market Overview

According to in-store data from Grips Intelligence covering January to April 2026 across Menards and Home Depot, Novik demonstrated strong momentum with revenue growing 95.6% over the tracked period. Menards accounted for the largest share of Novik's revenue at 63.2%, followed by Home Depot at 35.9%. The brand's average product price stood at $14.56, though pricing saw a modest 4.7% decline over the period despite a 13.2% month-over-month increase in the most recent month. The most recent month also showed healthy revenue growth of 27.1% compared to the prior month, signaling accelerating demand. This combination of surging revenue and a two-retailer distribution strategy positions Novik as a brand gaining significant traction in its category.