GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through July 31, 2026 across menards.com, lowes.com, and Amazon, Nelson Wood Shims maintains a highly concentrated retail footprint. Menards accounts for the majority of tracked revenue at 57.6%, followed by Lowe's at 36.8%, while Amazon contributes just 5.6%. That distribution leaves nearly 95% of the brand's measured sales tied to two home improvement retailers, a notable concentration risk if either relationship shifts. Pricing has remained in the low-single-dollar range, with an average product price of $2.99 and a most recent monthly average of $3.02, up 3.4% over the tracked period. Revenue, however, has softened slightly, declining 5.2% month over month and 2.3% across the measurement window, suggesting price gains have not fully offset volume pressure.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 2% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 3% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Nelson Wood Shims on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Nelson Wood Shims.
BY REVENUE
Nelson Wood Shims sells 9% online and 91% offline. Online runs through 2 channels; offline through 2.
Online
9%
91%
Offline
Online channels
9%
Offline channels
91%
BY REVIEW COUNT
Across 59K ratings on 3 channels, Nelson Wood Shims averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 59K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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