GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through July 31, 2026 across Ace Hardware, Menards, Home Depot and Lowe's, Handy Heater's sales base is highly concentrated in a single retailer. Ace Hardware alone accounts for 76.1% of year-to-date revenue, with Menards at 13.5%, Home Depot at 7.1% and Lowe's trailing at just 3.3%. Revenue rebounded 25.8% in the most recent month tracked, though it remains down 33.8% over the measured period, pointing to seasonal softness typical of heating products in mid-year. Pricing has moved in the opposite direction, with the average selling price climbing 14.3% to $39.16, well above the $34.33 period average. That combination of rising prices and a narrow retail footprint suggests distribution breadth, rather than pricing power, is the brand's key growth lever heading into the winter season.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 34% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 14% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Handy Heater on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Handy Heater.
BY REVENUE
Handy Heater sells 10% online and 90% offline. Online runs through 2 channels; offline through 2. Online share has moved from 1% in Mar to 66% in Jul.
Online
10%
90%
Offline
Online channels
10%
Offline channels
90%
BY REVIEW COUNT
Across 8.2K ratings on 4 channels, Handy Heater averages 4.1★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.1
/ 5
From 8.2K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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