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Genuine Joe

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400K+

Products Sold, Jan to Apr 2026

# Offline Stores

$32.69

Avg. Price

4.4

Avg. Rating

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Genuine Joe Market Overview

According to in-store data from Grips Intelligence covering January to April 2026 across four major retailers, Genuine Joe demonstrates a strong multi-channel presence with Home Depot commanding the largest revenue share at 46.7%, followed by Amazon at 35.1% and Newegg at 15.6%. The brand's average product price sits at $32.69, though pricing varies significantly across retailers, with Newegg listing bulk and pallet-sized offerings at substantially higher price points. Notably, Genuine Joe's overall revenue grew an impressive 29.1% over the tracked period, signaling robust demand momentum. Lowe's currently accounts for just 2.7% of revenue share, suggesting a potential growth opportunity for the brand to expand its footprint at that retailer. The data highlights Genuine Joe's heavy reliance on Home Depot and Amazon, which together represent over 80% of total revenue share.

Revenue Share by Retailer
Data covers Home Depot, Amazon, Newegg, Lowe's

Genuine Joe's monthly revenue

OVER TIME

Over the last three months, revenue on tracked retailers has grew by 29% from Feb to Apr.

Monthly revenue

Indexed values, 0-100

Genuine Joe's average price

OVER TIME

Over the last three months, average selling price on tracked retailers has increased by 0% from Feb to Apr.

Average price

Absolute values in $

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Genuine Joe's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for Genuine Joe on Amazon.

Amazon

Categories by revenue share

Distribution in %

Genuine Joe's retailers

REVENUE SHARE

Revenue distribution across tracked retailers for Genuine Joe.

Retailers by revenue share

Distribution in %

Top products for Genuine Joe

BY REVENUE

Home Depot
Home Depot
#1Standard Bath Tissue 2-Ply (500-Sheets/Roll)

$57.92

Price

$423K

Revenue

#2Standard Embossed 2-Ply Toilet Paper (400 Sheets per Roll, 96 Rolls per Case)

$47.07

Price

$406K

Revenue

#3Solutions Double Capacity 2-Ply Toilet Paper, 36 Rolls Per Carton

$57.30

Price

$221K

Revenue

#4Household Roll Paper Towels 2-Ply (80 Sheets per Roll)

$36.36

Price

$215K

Revenue

#5Centerpull Paper Towels, 6-Rolls Per Carton, 2-Ply

$31.63

Price

$155K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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