GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Lowe's, Amazon and Menards from January 1 to August 31, 2026 shows Flex Tape holding an average product price of $17.51. Lowe's accounts for the largest slice of year-to-date revenue at 54.9%, followed closely by Amazon at 41.8%, while Menards contributes a comparatively small 3.3%. That concentration leaves roughly 97% of the brand's tracked revenue tied to just two retail partners. Momentum has softened recently, with revenue falling 9.8% month over month and 5.8% across the measured period. Pricing, however, has edged upward, with the average price reaching $17.64 and rising 0.9% overall, suggesting the decline is volume-driven rather than a result of discounting.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 6% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Flex Tape on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Flex Tape.
BY REVENUE
Flex Tape sells 46% online and 54% offline. Online runs through 2 channels; offline through 2. Online share has moved from 5% in Apr to 56% in Aug.
Online
46%
54%
Offline
Online channels
46%
Offline channels
54%
BY REVIEW COUNT
Across 489K ratings on 3 channels, Flex Tape averages 4.2★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.2
/ 5
From 489K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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