GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Fiskars generated the majority of its revenue through Amazon, which accounted for 65.8% of total revenue share across five tracked retailers—Amazon, Lowes, Ace Hardware, Menards, and Home Depot—during the January to May 2026 period. Lowe's and Ace Hardware followed closely as the second and third largest channels, holding 13.9% and 13.6% revenue share respectively. The brand experienced strong momentum with revenue growing 49.3% over the March to May 2026 period, signaling increasing consumer demand. Fiskars maintained an average product price of $22.76, with pricing trending upward by 5.6% during the same timeframe. Home Depot represented the smallest share at just 1.5%, suggesting a significant opportunity for Fiskars to expand its presence at the nation's largest home improvement retailer.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 53% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 6% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Fiskars on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Fiskars.
BY REVENUE
Fiskars sells 68% online and 32% offline. Online runs through 3 retailers; offline through 3. Online share has moved from 82% in Jan to 67% in May.
Online
68%
32%
Offline
Online channels
68%
Offline channels
32%
BY REVIEW COUNT
Across 6.2M ratings on 5 retailers, Fiskars averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 6.2M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
